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	<title>Comments for RoviZone</title>
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		<title>Comment on Rovi’s Top SXSW Panel Picks for What’s Hot in Connected Entertainment by List of lists: SXSW &#8217;12 edition at Newsless.org</title>
		<link>http://prblog.rovicorp.com/blog/?p=186#comment-24</link>
		<dc:creator>List of lists: SXSW &#8217;12 edition at Newsless.org</dc:creator>
		<pubDate>Fri, 02 Sep 2011 19:15:40 +0000</pubDate>
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		<description>[...] Linda Quach (Rovi): Connected TV-themed [...]</description>
		<content:encoded><![CDATA[<p>[...] Linda Quach (Rovi): Connected TV-themed [...]</p>
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		<title>Comment on Do you Really Wants Apps on your TV? by Richard Bullwinkle</title>
		<link>http://prblog.rovicorp.com/blog/?p=69#comment-5</link>
		<dc:creator>Richard Bullwinkle</dc:creator>
		<pubDate>Thu, 10 Feb 2011 17:59:21 +0000</pubDate>
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		<description>Thanks for the comments , guys.  I have no doubt that apps will get better and that interaction will get smarter.  And yes PJ, Rovi&#039;s Media Cloud absolutely supports TV apps as well as MANY other kinds of apps. In fact, Rovi even builds TV apps for several different platforms. My point is more that we need to get it right. While stumbling on features and usability in easily replaceable platforms like websites and portable devices might be tollerable to some customers, the same is not true for TV users. Your TV cannot crash, and users who have a bad experience will simply give up. They certainly won&#039;t replace a TV on a fast schedule just because we want them to.   TVs have to be built for long-term use and new capabilities. I simply don&#039;t believe the app platforms of today will last more than a year or two.   If we build cloud-based apps, and allow smart TVs to smartly interface with portable devices, then we can help ensure greater longevity of a TV and a better customer experience. 

Either way, your comments are well received and carefully contemplated. 

-Richard Bullwinkle
Chief Evangelist, Rovi</description>
		<content:encoded><![CDATA[<p>Thanks for the comments , guys.  I have no doubt that apps will get better and that interaction will get smarter.  And yes PJ, Rovi&#8217;s Media Cloud absolutely supports TV apps as well as MANY other kinds of apps. In fact, Rovi even builds TV apps for several different platforms. My point is more that we need to get it right. While stumbling on features and usability in easily replaceable platforms like websites and portable devices might be tollerable to some customers, the same is not true for TV users. Your TV cannot crash, and users who have a bad experience will simply give up. They certainly won&#8217;t replace a TV on a fast schedule just because we want them to.   TVs have to be built for long-term use and new capabilities. I simply don&#8217;t believe the app platforms of today will last more than a year or two.   If we build cloud-based apps, and allow smart TVs to smartly interface with portable devices, then we can help ensure greater longevity of a TV and a better customer experience. </p>
<p>Either way, your comments are well received and carefully contemplated. </p>
<p>-Richard Bullwinkle<br />
Chief Evangelist, Rovi</p>
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		<title>Comment on Do you Really Wants Apps on your TV? by pj dufay</title>
		<link>http://prblog.rovicorp.com/blog/?p=69#comment-4</link>
		<dc:creator>pj dufay</dc:creator>
		<pubDate>Thu, 03 Feb 2011 15:49:12 +0000</pubDate>
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		<description>Hey Richard,
I guess Rovi&#039;s &quot;Cloud-Based Digital Entertainment Web Services Platform&quot; does not support Apps ?
I think Rovi will not be able to compete on Smart TV market because TV Apps are a MUST. It is a tsunami that nobody can stop.
The fact that the first TV Apps are not perfect will not change this long term movement.</description>
		<content:encoded><![CDATA[<p>Hey Richard,<br />
I guess Rovi&#8217;s &#8220;Cloud-Based Digital Entertainment Web Services Platform&#8221; does not support Apps ?<br />
I think Rovi will not be able to compete on Smart TV market because TV Apps are a MUST. It is a tsunami that nobody can stop.<br />
The fact that the first TV Apps are not perfect will not change this long term movement.</p>
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		<title>Comment on Do you Really Wants Apps on your TV? by JR deSouza</title>
		<link>http://prblog.rovicorp.com/blog/?p=69#comment-3</link>
		<dc:creator>JR deSouza</dc:creator>
		<pubDate>Tue, 01 Feb 2011 03:04:18 +0000</pubDate>
		<guid isPermaLink="false">http://prblog.rovicorp.com/blog/?p=69#comment-3</guid>
		<description>Great panel Richard.  But I have to agree with Vincent &amp; Tim, based on the following assumptions;  other requirements will continue to drive TV processing power needs, and the apps will evolve.  You correctly identify that the apps need to be smart and fit the use, not the other way around.  But today&#039;s TV are NOT smart in the same sense that phones &amp; tables can handle video apps dynamically.  Once TVs can do the same, the TV facebook experience will be different on the TV than on the mobile and so on.  And you/I will be able to use different input devices in conjunction with the TV to fit our tastes.  For example, I&#039;ll be able to set my TV settings elsewhere (perhaps my laptop or tablet) to define how I want my TV experience depending on how&#039;s using it.  If each of my family members can use their mobile device as a remote anyway (iTouch, iPhone, iPad, other), the TV will already know how&#039;s using it if I don&#039;t already have Kinect capability built in anyway.</description>
		<content:encoded><![CDATA[<p>Great panel Richard.  But I have to agree with Vincent &amp; Tim, based on the following assumptions;  other requirements will continue to drive TV processing power needs, and the apps will evolve.  You correctly identify that the apps need to be smart and fit the use, not the other way around.  But today&#8217;s TV are NOT smart in the same sense that phones &amp; tables can handle video apps dynamically.  Once TVs can do the same, the TV facebook experience will be different on the TV than on the mobile and so on.  And you/I will be able to use different input devices in conjunction with the TV to fit our tastes.  For example, I&#8217;ll be able to set my TV settings elsewhere (perhaps my laptop or tablet) to define how I want my TV experience depending on how&#8217;s using it.  If each of my family members can use their mobile device as a remote anyway (iTouch, iPhone, iPad, other), the TV will already know how&#8217;s using it if I don&#8217;t already have Kinect capability built in anyway.</p>
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